A visually stunning web design will capture the viewer’s attention, but web design usability is required for the visitor to remain longer and participate. The website’s design, when combined with its functionality, is a powerful weapon for securing consumer involvement. One cannot exist without the other; they must collaborate in sync while adhering to web design guidelines.
The website serves as the reflection of your business and it is also the place where the first impression is created. A favourable impression is necessary so that a customer is satisfied with the initial interaction so that the customer would return in the future if they are not purchasing that instant.
If you are planning to develop a new website or make adjustments to an existing website, here are the 5 principles of web design that you need to be aware of before you progress.
1. Have a clear purpose of business:
The design for your website has to be set with a clear purpose. The webpage and each section must have specific purposes that they address. Arbitrary features without any clear need just create clutter on the site. Every feature has to be set out with a purpose, be it -in conveying information, interacting with customers, or even transactions.
A compelling web design is one that caters to the needs of the user. While a website may have numerous purposes, there are some which are inherent to almost all websites;
- Presenting Your Expertise
- Creating Leads
- Reputation Building
- Transaction And Maintenance
2.Simplicity is Key
Cramped and messy websites just don’t work. People lose focus when information is abundant, images and overall noise. Customers while browsing through business websites are hastily seeking the information that they desire, they are often disinterested to read elaborate and long paragraphs of product descriptions. Short and simple texts have the most impact then. Locating the required information becomes much easier when the website is designed to meet the needs of the customers.
3. Quick Load Time
With no dearth of choices and a shortage of time for website perusal, people do not wait around for sites to load. If a webpage takes a few extra moments to load, the customers are ‘poof’ gone. Instant gratification is the need of the hour, quick load times rightly gives that instant satisfaction.
Fortunately, there are so many tools available to website owners where they can lessen the loading time of their websites and see improvements. Optimizing the size of images and other tricks can be utilized to enable better performances.
Site Navigation is one of the most important principles of web design. Navigation is primarily about how people move around the page, the process should be fairly simple and users need to be able to go through what they need with ease. Instead of haphazard placement of texts and visuals, when things are located clearly it becomes much simpler for the customer to steer through the website.
Ranking well on Google warrants that the website should follow responsive web design principles and be responsive across multiple screen sizes and devices. A stagnant website would not only hinder Google ranking but would also be a struggle for users.
If you are developing a website from scratch or you are in the process of updating or optimizing your current website. These constructive website design principles are the cornerstone to building a successful website. They assist your website to be more engaging and memorable to visitors. Eventually contributing to the customer experience on the whole. We Offer a Wide Variety of Web designing in RayaFeeL.
Website design is a field that constantly metamorphoses, there are new aspects that come into play now and then. However, if these five principles of web design mentioned are worked on they will be able to provide fruitful results.