I’m starting with the most obvious idea. However, it’s actually one that’s sorely lacking on many web design blogs. Advise people on the different styles, graphics, structures and functions a website can have. People want to be inspired and guided through the possibilities that exist. They also want to know you really do understand the many complexities of designing a website.
Coming up with good blogging ideas can be difficult especially when you don’t have a lot of time to spare. You might have a broad idea of what your visitors and potential clients would like to read but there’s a lingering uncertainty over just how to keep their interest.
A multifunctional hub..
A castle, as mentioned previously, had several different roles and functions. It was often a fortified residence, a palace, a defensive (and offensive) structure, a means to pacify locals, a center of administration, a symbol of power and status, and more.
Likewise, your company’s website needs multifunctional elements and features. A website can be used to sell products, advertise services, collect email addresses, raise awareness, spread a brand, and act as a hub for numerous off-site marketing and sales strategies. A website needs different features to cater to one or all of these requirements.
A base of operations..
Your company website is the base of operations for all your marketing and sales efforts. It’s where interested prospects come when looking for further information and it’s to where existing customers return when seeking more products or services.
Just like the castles of yesteryear, which were the base of operations for royalty and nobility, your website is the hub of your brand. It’s essential it works effectively for the betterment of your sales results and brand identity.
I’ve always found castles fascinating. As a young boy I loved playing with toy soldiers and creating castles and forts out of cardboard boxes and other bits and pieces. One day, my parents even gave me a model fortress for my battalions to enter and fight over.
Something else I find fascinating, which may come as little surprise with me being a website consultant, is the world of websites. I created my first one way back in the early 2000s and remained hooked ever since, especially when I discovered I could actually earn money through them.